Alliance of American Football strikes multi-year uniform, apparel deal with Starter

Famous for its pro-licensed throwback jackets, Starter will provide jerseys for all eight AAF teams. When the Alliance of American Football debuts in February 2019, its uniforms and apparel will be provided by Starter as part of a multi-year deal with G-III by Carl Banks.

Famous for their officially licensed NFL, NBA, MLB and NHL throwback jackets, Starter once manufactured sideline apparel and game-day jerseys for NFL coaches and select NBA teams in the 1980s and 1990s. Through a partnership with the sports branch of G-III Apparel, the name behind brands like GUESS, Calvin Klein and Tommy Hilfiger, Starter will return to the football by supplying apparel, including jerseys, for all eight inaugural AAF teams.

    Tom Lindquist